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The Rise of Early Financial Education

A growing number of Gen Z parents are teaching money basics before their kids even start kindergarten. According to a Salon article, many parents are embracing early financial education as a tool for long-term stability. Instead of waiting until middle school or high school, some are introducing concepts like spending, saving, and even investing during the preschool years. This proactive mindset reflects a shift in how younger generations think about preparing their children for the future.

At UNest, we believe financial literacy should start early and grow with your child. One powerful way to support their future is by setting up a UTMA custodial account. These accounts allow you to invest on behalf of your child today – giving them a strong foundation for tomorrow.

Start early. Stay consistent. Your child’s future will thank you.