July 31, 2025
A recent article from The News Tribune paints a sobering picture: many families are still struggling to budget and save for major life milestones—like buying a home, funding college, or building a nest egg.
It’s a reminder that we need better tools, earlier habits, and more accessible systems to help families gain financial confidence. That’s exactly what UNest is here to do.
UNest empowers families to save with simplicity, flexibility, and purpose.
- No financial expertise required
We built UNest to be intuitive and transparent. You don’t need to be a financial advisor to start saving or investing for your child’s future. The app walks you through each step. - Every contribution counts
Whether you’re putting away $5 or $50, your efforts compound over time. You don’t need a big salary to build a big future—you need consistency. - Designed for real-life budgets
The News Tribune makes it clear: families want to save, but competing expenses make it difficult. UNest’s flexible options—including UNest Rewards—make building savings possible without overwhelming your monthly budget. - A future beyond just college
While a 529 plan focuses strictly on education, UNest’s UTMA account allows savings to support any future goal: college, starting a business, buying a car, or helping with a down payment.
As the article points out, financial literacy often begins at home. But it also depends on having tools that meet families where they are. That’s what makes UNest different—we’re not just a financial product, we’re a partner in your family’s journey.
It’s time to make saving a habit—not a hardship. 📲 One simple step today can unlock your child’s future tomorrow. Start with UNest.